Five years. That’s how long it’s been since my inspiring wife Kim started her first Etsy shop. Almost to the day, I think.
She didn’t have any big world-domination plans for that first little shop. She just wanted to line her pockets with a little spending cash before the holiday season which is always on her radar way before it’s on mine. She had recently made a few felt hair clips and successfully sold a couple on eBay so when she discovered Etsy it was an easy decision. Here was a site that seemed designed exactly for what she wanted to do. So she did it. [Read More…]
Selling online involves a surprising amount of interaction with others. Etsy convos, blog posts, emails, forums, tweets, timelines, and pins are all ways we communicate with our customers, friends, and target market online. Sometimes it hurts more … [Read More...]
How focused should my blog be? How do I find my voice? This is the Etsy Success question we're considering today. A blog can be a magnificent way to build an audience and maintain long-term contact with your current customers. You can build SEO, … [Read More...]
Endicia, the company that provides the top-notch integrated shipping solution on Etsy, has teamed-up with Etsypreneur.com and EverythingEtsy.com to offer Etsy sellers a free non-usb postage scale and a 90-day free trial of their downloadable shipping … [Read More...]
If you want to charge higher prices, tell a better story. So says a recent article in the Harvard Business Review which explores the connection between the price buyers are willing to pay for an item and the story (or lack thereof) that goes along … [Read More...]